Don’t Write Sales Copy That Gets Lost In The Noise
We live in a world of noise.
It’s true. The news is overcrowded with loudmouth politicians vying for attention, and meaningless celebrity gossip.
Advertising has become so ubiquitous that it’s inescapable. Everything truly is an ad for something else.
Our social media feeds aren’t much better, with memes trying to distract us from focusing on any one thing for too long.
But this isn’t about me sounding like the old man yelling at a cloud.
It’s about the bigger question for those who are looking to cut through all of that static.
How do you...